Posts Tagged ‘Search Tools’

Should I Use SEO Software? (part 1)

February 27th, 2013 5 comments

Search engine optimisation can be a laborious job that is why there are several tools out there to make your life easier but is their any substitute for human intervention? In this article I will go over some search engine optimisation software and tools and discuss the pros and cons of each. As I have said there are many available but automating your SEO can be dangerous as every website is different and some of the advice these tools give you can be of little help.

Directory submission software

Many webmasters feel submitting to lots of directories can help their website rank better. Unfortunately submitting to web directories can be time consuming as you have to first best identify the most suited category to your website. You then have To manually type your website title, description and keyphrases in to the web form before submitting. So to do this on a large scale can take a long time. However there is help with directory submission software, what this software will do is automatically fill in you’re the directories submission form.

All you need to do is set up the form details in advance and the software will fill in the details. The problem arises where you have to select a category as every directory has different names for their categories there are no way to automatically do this. I have seen claims by some software that it can do this for you but I don’t believe that is truly achievable. So in conclusion you can purchases software that can cut don’t the time it takes to submit to directories but there is no way at present to do it fully automatically.

Article submission software

The same applies to articles submission as it does to directories however the same problems arise but you should really only submit your article to one directory as duplicate content issues will arise and most article directories want the articles that they are displaying to be original so the best approach to this is just doing it manually. Although there is software available to do this but I would recommend against it for the above reasons.

Hiring a search engine optimisation company can help with choosing the best tools for your website design and they can do all the hard work for you.

This is the end of part one look out for part 2 coming very soon where I will discuss ranking checker software, Pagerank checker software and a few more besides.

Mr Hanna

Online training Delhi, Online marketing India

February 21st, 2013 2 comments

The SEO tips provided in the SEO training steps below are just the basic guidelines to follow with the layout of your website. It does not mean that when all the SEO techniques are implemented that you will have an immediate affect. For ethical search engine optimisation techniques to have impact could take up to 16 months depending on the length of time your website has been up and running and what industry you are targeting as SEO does vary depending on industry. The first step when carrying out SEO on your website is to define which keywords or search terms you would like to be found under. We help you with the keyword selection and you approve the final list of search terms you want to target for your seo campaign.

Keyword sources generally tend to include search tools such as Google adword keyword checker, overture and obvious keywords relative to your business. Most clients generally tend to already have an idea what they need to target for the SEO campaign and we elaborate further using the seo tools provided by Google.Keyword grouping involves an analysis into the keywords which have been agreed you for the SEO package. This SEO process is to define which keywords are to be targeted on certain pages within your website.

An old method many SEO companies use is to create a new page targeted for each keyword. Due to Google algorithm changes a more efficient way is to group keyword variations together and target these phrases across one optimized page. This reduces the risk of content repetition across a website which is essential for successful seo promotion. It is important to target key phrases on website pages with a relevant theme.We create unique content based on the agreed keywords for your SEO campaign. The content generated is then placed onto relevant pages on your site. We ensure not to spam the keyword density of the keywords targeted as over optimizing can have an adverse affect on your search engine ranking.Unique content plays an important part in seo as should the content appear anywhere else on the internet Google refer to this as ‘mirroring’ and could result in no positioning depending on how much content is copied on your website.


Free Google Tools That You Should Know About

February 9th, 2013 2 comments

If you have a website, there are a number of free tools available for webmasters through Google that are absolutely indispensable in helping you increase your website’s visibility and traffic. The Google search engine is one of the most popularly used search tools on the Internet. Ranking high in the results for keyword phrases that relate to your products or service is going to increase your traffic and increase your sales. Google provides a number of free tools that help you see exactly how well your website is doing and show you what you need to improve, what pages are not ranking and what is working for you.

Though Google offers a number of different tools for a small fee, for the purposes of this article, we will focus on Google Webmaster Tools. This free service let’s you know a number of pieces of valuable information about your website. First, you have to verify that you own the site by adding a specified meta tag to the header of your home page or upload an HTML file. Once you do this, you will be better equipped to optimize your site.

Google Webmaster Tools: Diagnostics

Googlebot is the web crawler that searches the Internet to find relevant pages that match up with the search terms people enter on Google’s search engine. The diagnostics section focuses on what Googlebot comes up with when it crawls your site as well as your site’s mechanics.

  • Web Crawl—This shows you if there are any errors or problems that Googlebot encounters when it crawls your site.
  • Content Analysis—Problems with your site’s meta tags, meta titles and descriptive information will show up here.
  • Mobile Crawl—Problems and errors on pages designed for mobile phone viewing are found here.

Google Webmaster Tools: Statistics

This set of tools focuses on the traffic that is coming to your site and how it is getting there.

  • Top Search Queries – Find out which keyword terms people are using that generate your site in the results list, the percentage of clicks you got when pages from your site were shown, and what number on the list pages of your site appear in the Google search engine.
  • Crawl Stats—This shows you a bar graph of how your pages are faring in PageRank as rated when crawled by Google’s Googlebot. They are shown as ranking high, medium, low or not yet assigned.
  • Subscriber Stats—If you have subscriber feeds like RSS or Atom available on your site, this will show you how many subscribers you have to those feeds.
  • What Googlebot Sees—This shows you what phrases and content are used in external links to your site. It helps if these phrases are related to the content, products and services on your site to help generate the appropriate traffic.
  • Index Stats—This tool lets you see what pages have links to your site and how your pages are indexed by Google.

Google Webmaster Tools: Links

  • Pages with External Links—Here you will see which pages on your website have inbound links coming from other websites.
  • Pages with Internal Links—Here you can find out which of your pages have links pointing to them from other pages on your site.
  • Sitelinks—This shows you which of your links may appear directly in Google’s search results.

Google Webmaster Tools: Tools

There are a number of other tools that you can utilize free of charge as well. For example, you can submit a site map with all the pages on your site to expedite the process of including every page in your site on Google’s search engine. You can also:

  • Analyze robots.txt
  • Generate robots.txt
  • Set Geographic Target
  • Enhanced Image Search
  • Manage Site Verification
  • Set Crawl Rate
  • Set Preferred Domain
  • Remove URLs

Before you invest in any pricey ranking tools or analytic software, check out what Google has to offer for free!

Tamara Field

Making Money With Articles – Using the Yahoo Search Marketing Tools to Retrieve Free Keywords

May 28th, 2012 No comments

When making money with articles, you need to find the perfect keywords to make your niche sites a success. However, many times it is expensive to utilize paid keyword search tools. For this reason, some new marketers may prefer to try and find their keywords for free. One of the best ways to do this is to use the free Yahoo Search Marketing tools that you can find on their website.

First, go to the Yahoo website and choose Search Marketing under Yahoo Advertising Solutions. Scroll down to and click on Sponsored Search. You will see a section that says “How many searches can your business get?” where you will type in the main keyword of your decided niche. This will bring up a list a of words that have your niche subject in them and tell you how many people searched for that particular word the previous month.

To get an idea of what the competition is like, take each word that had a substantial amount of searches and input it into the Yahoo search engine using parenthesis. This will give you a good idea of how many people search for a particular keyword and how many sites you will be in competition with for the top spots on the first two pages.

This will of course take a lot more time than a paid software program and it may not give you all of the great ideas that a program might. On the other hand, it will be free and give you extra funds for other parts of your website.

If you can do this for free on your own, search engine optimize your site on your own, and write your own content, then the only thing you will have to spend money on is a website URL and web hosting. This is a great idea for those who have little to no start up cash, a lot of time on their hands, are quick learners, and can wait for the profits to start coming in (which will pretty much be pure profit).

However, if you prefer to go the easy route and utilize a keyword generating software program, you can find many online. Some are more popular than others and have been a proven way for people to dig up valuable keywords for their niche sites.

Keith Londrie

Search Engine Submission Tools Open Traffic Floodgates to Websites

March 7th, 2012 No comments

Search engine submission tools are excellent tools when it comes to getting our websites indexed in the search engines. Such tools can either be provided by search engine submission services or in the form of software. What they can do for us is rather straightforward – submitting our website details for inclusion in the search engines. Why is it so crucial that we make use of these search engine submission tools?

There are a few reasons why we submit to search engines. One reason is to get our websites indexed as quickly as possible. Indexing is important so that people can locate our websites in the search engines. Websites that are not indexed cannot be found at all, so it doesn’t matter even if we have built a 1000 page website. Indexing in search engines is powerful because search engines network with one another. Once it is picked up by one search engine, the rest would slowly catch up. One trick is to submit your website to MSN, as they allow you to suggest websites for their search engine spiders to explore. MSN tend to index websites faster than Yahoo and Google. Once your website is accepted and indexed in MSN, the rest would follow shortly.

Another reason why we submit to search engines is to optimize exposure of our websites. There are literally hundreds to thousands of small search engines which you may not have heard of. Some of them are in collective partnership with the major search engines, so there is an intricate network of search engines that interact with one another. Pitting yourself against big-timers or established websites in the major search engines can be a draining and most of the time, unrewarding journey. Submitting to the small search engines and getting them indexed gives you greater opportunities to rank high in them.

While submitting to smaller search engines is an excellent idea, webmasters also understand it is a chore to submit to the search engines one by one. It feels like eternity to submit to hundreds of them. People by nature don’t like repetitive tasks especially you are one of those who hate to perform data-entry tasks. The solution is therefore to employ the services of search engine submission tools like search engine submission services or software.

There are many choices in the internet but unfortunately, some of them charge an exorbitant fee to submit your website. Unless your pockets are deep or your returns from search engine submissions far exceed your expenses, you would find using search engine submission tools barely a good investment or website promotion method. Naturally, there are also some unscrupulous services that employ unorthodox or blackhat search engine submission tools to spam the search engines and their network partners with your website details, getting you banned rather ranking well. Discover what the cheap yet effective options are at my blog if you are looking for affordable search engine submission tools.

This article may be freely reprinted or distributed in its entirety in any ezine, newsletter, blog or website. The author’s name, bio and website links must remain intact and be included with every reproduction.

Davion W

Information Regarding Search Engine Optimization Checker

December 19th, 2011 No comments

There are many search engine optimization tools for the various utilities. Lets examine them and take a close look:
Similar page checker: SEO contains various types of duplicate information or content. It may also happen that there are similar types of pages found into some other websites as well. Similar page checker enables you to inform what those similarities are.

Search Engine Spider Simulator: This tool helps in motivating the SEO by displaying the contents of the web page similar to the other web page along with the hyper link followed by a Search Engine Optimization SEO while visiting those specified web pages.

For more information on search engine optimization checker click here

Information Regarding Yahoo Search Engine Tools

December 11th, 2011 No comments

As you probably already know, the default settings for web browsers (such as Internet Explorer) and toolbars (such as the Google Toolbar) is to keep your search history available.

Why do they do this? Because many people find websites or search results, then need to find them again but do not remember how they found them in the first place. Using your search history is a good way to recreate your steps.

For more information on yahoo search engine tools click here

Information Regarding Google Search Engine Tools

December 10th, 2011 No comments

Think you know everything about searching with Google? Think again. Believe it or not, there are many tools and features available on Google that can be useful for marketing research as well as wasting time. Learn more below about Google’s coolest features.

What are people saying about your site?

For more information on google search engine tools click here

Information Regarding Search Engine Placement Tools

December 4th, 2011 No comments

Whenever a query is launched in any search box, thousands of corresponding webpages turn up. Because of this, any website owner dreams to be in the top search engine placement. This desire is further fuelled by the fact that only ten relevant search matches appear on the first page of the result sheets.

Landing on the second page and beyond is stark indication that searchers will never see even a glimpse of your website. So as to avoid that, read the following tips that will bring you closer to your dream.

For more information on search engine placement tools click here

Information Regarding Search Engine Optimization Tools

December 3rd, 2011 No comments

With all the search engine optimization tools that are available these days, being successful in the field of SEO has been simple for many companies. Before, it was really difficult to complete tasks since you had to do it manually. Now, you have these search engine optimization tools software that can help you. Here are some of the trendy and most preferred tools on the web.

Sitemap Builder Tool

For more information on search engine optimization tools click here