Archive

Posts Tagged ‘Meta Tag’

7 Secrets To Top Search Engine Rankings

March 2nd, 2013 9 comments

There’s hope for the ‘little guys’ in the search engine ranking game, even if they can’t tell the difference between the title and keyword meta tag!

You can achieve high rankings for important keywords simply by applying certain rules that stand the test of time and even technology, the number one rule is really to., help the search engines provide relevant search results!

How do you do this? I’ll reveal the ‘secrets’ soon.

While I’m far from being an SEO (Search Engine Optimization) expert and am just sharing experiences here, I’ve achieved some phenomenal results by following these
basic rules and without resorting to ‘tricks’. Importantly, these are rankings
that last.

I’m not suggesting you shouldn’t learn about SEO or use genuine software that helps, in fact you should.

For example (at this time of writing), here are my rankings for www .Marketing-Make-Money. com in Yahoo alone (remember these are extremely competitive keywords):

‘Make money online’ | rank: #1 of 33.9
‘Make money’ | rank: #27 of 85.4 million
‘Web marketing’ | rank: #4 of 113 million
‘Web marketing tips’ | rank: #6 of 10.2

How did I achieve such incredible rankings without being some SEO guru or even obsessively optimizing my site?

Recall the number one rule? It’s to help the search engines provide relevant search
results.

Now I honestly believe there are only two MAIN things which support this rule and in
the process, reward your website with the high rankings you desire.

These two things are Keyword Rich Content and Targeted Back Links which we’ll talk
about later…

Here then are 7 powerful secrets you can use to model your website after to explode
your high search engine rankings!

Step 1: Determine Highly Searched Keywords
Determine highly searched and targeted keywords/keyword phrases related to your
site and put them into a list. Here’re the tools to use.

Step 2: Register Keyword Rich Domain Names
While there’ve been contrasting arguments about whether having keywords in your domain helps, I strongly feel it does. The same goes for dashes between words in the domain.

Step 3: Use Your Targeted Keywords In Your Copy
Use the list of keywords in step 1 within your website copy, especially in the title, headline and first paragraph. The important thing is to make them flow smoothly within the context of the copy so prospects will not find it weird.

Step 4: Insert Keyword Rich Relevant Content
Next, build up your site’s content with relevant topics containing your keywords. Don’t worry, here are some ways to get instant content:

Step 5: Aggressively Acquire Targeted Back Links
This is the second most important (some say it’s the first) factor to note after targeted and relevant content.

Step 6: Hand Submit Your Site To The Top Directories and Search Engines
There’s no point in using those ‘submit to millions’ services as only a few search engines really matter.

Using those services may actually cause your site to be penalized by these major
engines.

Step 7: Tune Your Site For Maximum Optimization

The final step would be to constantly monitor and analyze your website traffic against rankings. This is so you can review and tweak for further improvement in your
rankings.

I hope this article will prove highly useful to you. Do not be scare away by SEO, it’s simple once you follow the above system. While these steps are not everything you can do, it’ll be enough to get your site ranked very well for the targeted keywords you chose.

Again, remember the number one rule of giving relevant content and establishing good back links. Help the search engines provide relevant results for their customers and your rankings will automatically skyrocket to the top!

John Pawlett
http://www.articlesbase.com/seo-articles/7-secrets-to-top-search-engine-rankings-96732.html

Free Google Tools That You Should Know About

February 9th, 2013 2 comments

If you have a website, there are a number of free tools available for webmasters through Google that are absolutely indispensable in helping you increase your website’s visibility and traffic. The Google search engine is one of the most popularly used search tools on the Internet. Ranking high in the results for keyword phrases that relate to your products or service is going to increase your traffic and increase your sales. Google provides a number of free tools that help you see exactly how well your website is doing and show you what you need to improve, what pages are not ranking and what is working for you.

Though Google offers a number of different tools for a small fee, for the purposes of this article, we will focus on Google Webmaster Tools. This free service let’s you know a number of pieces of valuable information about your website. First, you have to verify that you own the site by adding a specified meta tag to the header of your home page or upload an HTML file. Once you do this, you will be better equipped to optimize your site.

Google Webmaster Tools: Diagnostics

Googlebot is the web crawler that searches the Internet to find relevant pages that match up with the search terms people enter on Google’s search engine. The diagnostics section focuses on what Googlebot comes up with when it crawls your site as well as your site’s mechanics.

  • Web Crawl—This shows you if there are any errors or problems that Googlebot encounters when it crawls your site.
  • Content Analysis—Problems with your site’s meta tags, meta titles and descriptive information will show up here.
  • Mobile Crawl—Problems and errors on pages designed for mobile phone viewing are found here.

Google Webmaster Tools: Statistics

This set of tools focuses on the traffic that is coming to your site and how it is getting there.

  • Top Search Queries – Find out which keyword terms people are using that generate your site in the results list, the percentage of clicks you got when pages from your site were shown, and what number on the list pages of your site appear in the Google search engine.
  • Crawl Stats—This shows you a bar graph of how your pages are faring in PageRank as rated when crawled by Google’s Googlebot. They are shown as ranking high, medium, low or not yet assigned.
  • Subscriber Stats—If you have subscriber feeds like RSS or Atom available on your site, this will show you how many subscribers you have to those feeds.
  • What Googlebot Sees—This shows you what phrases and content are used in external links to your site. It helps if these phrases are related to the content, products and services on your site to help generate the appropriate traffic.
  • Index Stats—This tool lets you see what pages have links to your site and how your pages are indexed by Google.

Google Webmaster Tools: Links

  • Pages with External Links—Here you will see which pages on your website have inbound links coming from other websites.
  • Pages with Internal Links—Here you can find out which of your pages have links pointing to them from other pages on your site.
  • Sitelinks—This shows you which of your links may appear directly in Google’s search results.

Google Webmaster Tools: Tools

There are a number of other tools that you can utilize free of charge as well. For example, you can submit a site map with all the pages on your site to expedite the process of including every page in your site on Google’s search engine. You can also:

  • Analyze robots.txt
  • Generate robots.txt
  • Set Geographic Target
  • Enhanced Image Search
  • Manage Site Verification
  • Set Crawl Rate
  • Set Preferred Domain
  • Remove URLs

Before you invest in any pricey ranking tools or analytic software, check out what Google has to offer for free!

Tamara Field
http://www.articlesbase.com/internet-marketing-articles/free-google-tools-that-you-should-know-about-717541.html

10 Quick Rules For Better Search Engine Ranking

May 28th, 2012 No comments

If you are setting up a website, follow these simple rules to improve search engine rankings of your site. You can also follow these techniques if your website is not ranked high in search engines for certain keywords. Concentrate on the home page of your site and once you learn the techniques, you will be able to apply them to the other pages of your site that will have multiple high ranking pages.

1. Find keywords (or key phrases) relevant to your website. Go to the overture keyword selector tool (type key phrase overture inventory in Google) and check the popularity of the keywords you want to use. Avoid highly popular keywords. Highly popular keywords are very competitive and the least popular keywords are search engine traffic starved.

Select a dozen keywords and key phrases from the middle of the list. This is a very important exercise and you should spend at least a couple of hours, if not more, researching different keywords. While you are researching your keywords, check your competitors by doing a search in a couple of popular search engines like Google, Yahoo, etc., using those keywords. Keep a record of your competitors’ urls and other information because you don’t want to waste your time doing the same search again in the near future.

2. Use the keywords you selected into the meta tags of your home page. Meta tags are located in the head section of a web page. Go to one of your competitor’s website and select View and then Source from your web browser’s menu to view the html source of the web page. You will see the meta elements.

The two important meta tags are keywords and description meta tags. Don’t leave them blank. You can list your keywords, separated by comma, in the keywords meta tag. Construct a catchy description using your keywords for the description meta tag.

3. Use the keywords in your title tag. The text you use in the title tag appears in the title bar of the web browser. The title tag should be less than 64 characters long. Again, the key is to use a meaningful title using the keywords. Don’t just make a laundry list of your keywords for the title tag.

The title tag and your meta description may end up in many search engine listings. So, spend sometime to make these two elements interesting, meaningful, and relevant to your site.

4. Use the keywords in top heading (h1) tags of your page. Use one keyword (or a key phrase) for each h1 tag. Use these h1 tags for the headings of your contents.

5. In the home page content, use bold, using the strong html element, to highlight some of your keywords.

6. Italicize some of the keywords in your page.

7. Use the keywords in alt tags of images. You should always use the alt tag for all images.

8. Encourage others to use the keywords for text anchors when they link back to your site. Better yet, publish your own short link text with keyword anchors, bold and italicized key phrases and give it away for link exchanges.

9. If possible, use the keywords in your domain name. Try different arrangements of the keywords to come up with an available domain name that you can register.

10. If you are using php or asp or any other web programming language for your dynamic website, make your url search engine friendly using url rewrite techniques. Search the phrase url rewrite in Google to know more about url rewrite.

Keep in mind these simple rules every time you want to launch a website. Spending a few days upfront in the preparation of your site will pay off in the long run with better search engine rankings.

Kevin Sinclair
http://www.articlesbase.com/seo-articles/10-quick-rules-for-better-search-engine-ranking-135340.html

Blog Search Engine Optimisation

May 6th, 2012 2 comments

As mentioned in previous posts, using blogs to generate additional traffic for your primary site can pay huge dividends. Just “doing it” can mean significant increases in traffic, but what you really want to do here is – as in your main site – generate qualified traffic.

Post Writing – Content Creation Discipline

By that, I mean you want to draw in people who want exactly what you offer. That requires a disciplined approach to content creation;
– Research and consider carefully what your post is about, and know why you are writing it – the objective!
– Identify the keyword phrase/s that people are using to find information relevant to the topic you will write on.
– Ensure you place keywords in the post title, and early in the first paragraph, with some additional emphasis on the words, such as bold / italics.
– Include “exact match” keyword phrases throughout the body of the article.
– Add tags/slug i.e. a short list of specific relevant keywords – this may be used in the post page Keyword meta-tag.
– Write a concise Excerpt, loaded with keyword phrases – this may be used in the post page Description meta-tag.
– Use the Spell Checker!!! This article may be the first introduction a potential client has with your business.

Remember that “You NEVER get a second chance to create a first impression!”

Business Blogs Should Inform & Educate

In a business blog, which is there to inform & educate potential clients about aspects of your business, try to provide useful information, without a blatant sales pitch. By all means, encourage readers to “Inquire about Free Personal Advice” or “Contact us for More Information” but don’t overdo the sales pitch. Your goal is to convey your depth of knowledge and experience, and build credibility.

Blog Search Engine Optimisation

To maximise the penetration of your Blog posts, it is not sufficient to just write it and forget it. You need to ensure that your Business Blog is properly “optimised” to produce unique, accurately categorised, and clearly labelled content. This requires a SEO package implementation on your blog to ensure that your Posts, static Pages and Category pages are UNIQUE! We think WordPress is the fastest and easiest blog platform to customize. It also has a comprehensive array of free SEO options, and following comments are specific to WordPress.

This is best done dynamically, with installation of plugins that provide automation of;
– HTML Page URLs – using mod_rewrite to generate verbose, keyword-rich page file names.
– Page Title Tags – if you write good post titles, these can be used verbatim in the Title Tag.
– Page Description Meta-Tag – uses the post Excerpt, or the first 20 words of 1st paragraph.
– Page Keyword Meta-Tag – used the post Tag or Slug to generate keywords.

Accurate Content Cataloguing Pays Dividends

The combined impact of attention to detail in posting generation and publishing, plus Search Engine Optimisation finesse on the page production, will deliver dramatic improvements to blog traffic. At the same time, it wil ensure that visitors get exactly what they were seeking due to the resulting accuracy of your content cataloguing efforts.

That will encourage them to bookmark the site, or specific page, and to come back looking for additional details.

Ben Kemp
http://www.articlesbase.com/seo-articles/blog-search-engine-optimisation-121300.html

14 Rules To Abide By For Search Engine Traffic

May 6th, 2012 No comments

If you are setting up a website, follow these simple rules to improve search engine rankings of your site. You can also follow these techniques if your website is not ranked high in search engines for certain keywords. Concentrate on the home page of your site and once you learn the techniques, you will be able to apply them to the other pages of your site that will have multiple high ranking pages.

1. Find keywords (or key phrases) relevant to your website. Go to the overture keyword selector tool (type key phrase overture inventory in Google) and check the popularity of the keywords you want to use. Avoid highly popular keywords. Highly popular keywords are very competitive and the least popular keywords are search engine traffic starved.

Select a dozen keywords and key phrases from the middle of the list. This is a very important exercise and you should spend at least a couple of hours, if not more, researching different keywords. While you are researching your keywords, check your competitors by doing a search in a couple of popular search engines like Google, Yahoo, etc., using those keywords. Keep a record of your competitors’ urls and other information because you don’t want to waste your time doing the same search again in the near future.

2. Use the keywords you selected into the meta tags of your home page. Meta tags are located in the head section of a web page. Go to one of your competitor’s website and select View and then Source from your web browser’s menu to view the html source of the web page. You will see the meta elements.

The two important meta tags are keywords and description meta tags. Don’t leave them blank. You can list your keywords, separated by comma, in the keywords meta tag. Construct a catchy description using your keywords for the description meta tag.

3. Use the keywords in your title tag. The text you use in the title tag appears in the title bar of the web browser. The title tag should be less than 64 characters long. Again, the key is to use a meaningful title using the keywords. Don’t just make a laundry list of your keywords for the title tag.

The title tag and your meta description may end up in many search engine listings. So, spend sometime to make these two elements interesting, meaningful, and relevant to your site.

4. Use the keywords in top heading (h1) tags of your page. Use one keyword (or a key phrase) for each h1 tag. Use these h1 tags for the headings of your contents.

5. In the home page content, use bold, using the strong html element, to highlight some of your keywords.

6. Italicize some of the keywords in your page.

7. Use the keywords in alt tags of images. You should always use the alt tag for all images.

8. Encourage others to use the keywords for text anchors when they link back to your site. Better yet, publish your own short link text with keyword anchors, bold and italicized key phrases and give it away for link exchanges.

9. If possible, use the keywords in your domain name. Try different arrangements of the keywords to come up with an available domain name that you can register.

10. If you are using php or asp or any other web programming language for your dynamic website, make your url search engine friendly using url rewrite techniques. Search the phrase url rewrite in Google to know more about url rewrite.

11. Don’t use frames in your web pages. Many search engines will not crawl framed pages. For a search engine spider to crawl a page, you need a clickable url. When you use a frame, the target url is not clickable.

12. Avoid fancy Javascript menus. If you use a Javascript menu, provide a html text menu with clickable links at the bottom of your web page. Use include files for Javascripts.

13. Provide 301 redirections if you move your pages or domain after they have been indexed by the search engines. Don’t use meta refresh or other Javascript tricks. Search for the phrase ‘search engine friendly 301 redirect’ in a search engine to get more information on this topic.

14. If you use flash in a page, provide a html version of the page and hide the flash page from the search engine crawler using a robots.txt page.

Keep in mind these simple rules every time you want to launch a website. Spending a few days upfront in the preparation of your site will pay off in the long run with better search engine rankings.

Deepak Dutta
http://www.articlesbase.com/marketing-articles/14-rules-to-abide-by-for-search-engine-traffic-132142.html

Information Regarding Check Search Engine Position

December 6th, 2011 No comments

CuteRank is one tool that will allow you to verify and monitor keyword rankings on various search engines. These include Bing, Yahoo, Google, AOL, and Ask. In other words, you would be able to assess what keywords are popular or not in these search engines. In knowing this data, you would be able know what keywords to use for blogs. If you are doing well, more visitors will come to your site. If not, you would be able to devise ways to improve.

CuteRank provides a graph on keyword performance so that you would be able to analyze and improve your search engine ranking. This tool can be downloaded for free but will only accommodate one website while the paid version can be used for multiple websites. Downloading this tool takes only a few seconds and will be immediately mounted in your PC. You just need to key in your site’s URL and enter your keywords, or you can also press the button that says Auto Detect Keyword to identify the keywords from a meta tag. This tool will then immediately verify your keyword position on your desired search engine.

For more information on check search engine position click here

Information Regarding Seo Software

November 26th, 2011 No comments

SEO software is software that helps get your website better search engine positioning. Some search engine optimization software works by optimizing on-page factors, such as meta-tag information, internal linking structure, and proper use of Title and H1 tags.

Other SEO tools help get your site ranked higher by building one-way inbound links with proper anchor text. Both factors play a roll in getting top ranking, but which is more important?

For more information on seo software click here

Check Search Engine Position

November 7th, 2011 No comments

CuteRank is 1 tool that will enable you to verify and monitor keyword rankings on varied search engines. These incorporate Bing, Yahoo, Google, AOL, and Ask. In other words, you would be in a position to assess what key phrases are famous or not in these search engines. In figuring out this information, you would be in a position know what key phrases to use for blogs. If you are carrying out properly, way more visitors will come to your web-site. If not, you would be in a position to devise approaches to strengthen.

CuteRank delivers a graph on keyword efficiency so that you would be in a position to analyze and strengthen your search engine ranking. This tool can be downloaded for zero cost but will only accommodate 1 webpage when the paid version can be made use of for various web-sites. Downloading this tool takes only a couple of seconds and will be quickly mounted in your PC. You just have to have to crucial in your sites URL and enter your key phrases, or you can also press the button that says Auto Detect Keyword to identify the key phrases from a meta tag. This tool will then quickly verify your keyword position on your desired search engine.

As this tool runs the check, you can do other factors on your PC. You will then be given the perfect URLs for the key phrases you inputted. This will support you in enhancing your webpage or weblog page all the way more. What is high quality about this tool is that it produces accurate final results. Users also claim it is an convenient and enjoyable way to check your ranking on a search engine. It also provides you an notion on what to do and what promoting tool to use to get targeted traffic to your web-site.

When you get this zero cost promoting tool, you will be in a position to analyze 1 webpage. With the Pro or paid package, you can analyze unlimited quantity of web-sites. Aside from this, you would be in a position to inspect your reports and manage your key phrases appropriately. The most valuable benefit is you would be in a position to see if your webpage rating has improved or not from the last time you checked. The Pro version of this keyword checker is ideally for home business purposes considering of its capacity to assess most web pages.

It is a identified truth that applying the perfect key phrases will enable you to be way more visible and accessible on the net. It will strengthen your probabilities of getting in the best result search engine pages. When you have a high ranking in these search engines, you are confident to be observed by most many people who have to have a item and service like yours. In spite of this, if you spam your webpage with too most key phrases, search engines like Google will not like this and might possibly ban you from their database. They considerably prefer that a webpage has high-excellent content material. Keyword investigation is for this reason valuable in web based promoting. You have to have to know what the perfect key phrases many people use in their web based inquiries.

That is why CuteRank is crucial considering it will support you in your keyword investigation and analysis.

Online Seo Tools

November 7th, 2011 No comments

There are countless tools on the market to support webmasters in their arranging and analysis in order to organize web based campaigns for promoting their web-sites. These can be conveniently categorized into the following applying their application criteria:

Web-site Analysis Tools

A wide wide variety of web-site analysis tools can be made use of to carry out tasks like webpage speed tests, page ranking checks, counts of social bookmarks, Meta tag placement analysis and the like. Carrying out these checks yields valuable information and facts to webmasters so that they can take measures to optimize their web-sites. Way more efforts in producing the necessary tweaks and choices can be conveniently tracked with repeated web-site analysis final results and webpage page ranks can ultimately go greater drastically. 1 could possibly have to have to modify specific page components, redesign or move to a numerous hosting service that dedicates way more resources for greater efficiency of the webpage.

Domain Tools

Domain tools are also famous Search engine optimization tools that support to carry out a quantity of checks that deliver valuable information and facts to webmasters. Reputation and the age of webpage domains information and facts can conveniently be obtained with the perfect tools. The information and facts is exceptionally valuable when in the approach of registering domains for use. Even old domains can nonetheless be checked with these tools so that their owners can know what to do in their campaigns to enhance reputation amongst numerous search engines. They are made use of together with other Search engine optimization tools in order to deliver total information and facts to webmasters.

Keyword Tools

Amongst the most famous Search engine optimization tools are keyword tools. Webmasters can use them to immediately search and get keyword suggestions with detailed information and facts such as the quantity of searches performed inside a given period of time, competition level and the value of advertisements linked to the key phrases. The tools differ from 1 developer to a further and in most situations by delivering a webpage online address can give particulars such as keyword density and positions. Most keyword reports given by these tools are quite often linked to Meta tags that are conveniently made use of by search engines when indexing web-sites. Meta tags validations are quite often completed with search engines recommendations supplied.

Link Tools

Link tools are also amongst the most effective Search engine optimization tools that webmasters can not afford to stay clear of in their online campaigns for their web-sites. These tools are quite often made use of to support in creating, distributing and analyzing inbound links. It is attainable for webmasters to know the reputation and value of their backlinks. The way more and the greater the excellent of inbound links a webpage has, the way more visible it becomes to search engines and it is ranked greater. Even though it is regarded by most many people way more valuable to build these permanent 1-way links to a webpage manually, applying computer software link tools can drastically save time for webmasters who can also concentrate on producing techniques on other productive approaches of promoting web-sites to attract way more targeted traffic.

Seo Software

November 7th, 2011 No comments

Search engine optimization computer software is computer software that assists get your webpage improved search engine positioning. Some search engine optimization computer software operates by optimizing on-page components, such as meta-tag information and facts, internal linking structure, and suitable use of Title and H1 tags.

Other Search engine optimization tools support get your web-site ranked greater by making 1-way inbound links with suitable anchor text. Each components play a roll in receiving best ranking, but which is way more valuable

The answer calls for an understanding of how the search engines like Google identify which web pages should certainly rank highest in their search engine final results pages (SERPs) and how Search engine optimization computer software is made use of to get greater ranking.

Google leads the market in targeted traffic for search queries. Why is Google quantity 1, and why should certainly you concentrate on carrying out the factors that Google likes in receiving greater SERP ranking

Rather simple. Considering ultimately what Google is carrying out now will come to be what the other search engines do later. Just appear at the new Yahoo Search Promoting platform and how closely it matches Googles Adwords plan to see how Yahoo is attempting to play catch-up.

Google has an army of PhDs operating about the clock to remain quantity 1 in the search engine home business. They remain quantity 1 by delivering the most relevant search final results.

When an individual searches for a keyword or keyword phrase in Google, baby clothes for example, the best ranked web-site that Google displays should certainly be the web-site most relevant to that search phrase. If Google provides many people what they want, then the individual needing to acquire a thing on the online will preserve coming back.

This is Googles aim in determining web-site rank. And search engine optimization computer software can support.

Google employs a thing akin to Artificial Intelligence to make these choices rather of seeking at every single web-site manually.

A couple of years ago, Google purchased a provider that had a patent on what is identified as Latent Symantic Indexing – a fancy way of saying there is way more than 1 way to say a thing about a subject.

For example, baby clothes could possibly also be referred to as baby clothing, clothes for babies, toddler clothes, baby apparel, and a few other synonyms.

A webpage that is an professional or authority on the topic of baby clothes would employ these other terms on its web-site pages and this is 1 of the components that Google makes use of to figure out if a webpage should certainly rank very.

Do not think me Attempt looking Google for any keyword with a tilde symbol in front of the keyword (that is the small squiggly line to the left of the 1 crucial on your keyboard). All of the search engine confirmed synonyms for a given keyword will seem in bold on the search result listings.

There made use of to be a time when just putting the words baby clothes a few hundred occasions on your page would trick the search engines into ranking your web-site very. Not anymore. Google makes use of this co-occurrence of various phrases with comparable meanings on the page to identify if your web-site is an authority on the topic you are attempting to rank for.

A further factor Google looks at is the way pages on your web-site link together. If your web-site is a plate of spaghetti in terms of how pages link, Google discounts your web-site for lack of getting organized, which translates to getting much less relevant.

Why should certainly page linking influence this Considering portion of what makes a web-site relevant is what some call Theme Density. Basically put, if you have a web-site about baby clothes, then you shouldnt have pages about cell phones and blueray dvd players. And if you do, Google determines that you are not exceptionally tightly themed about the term baby clothes.

In addition, there are most subcategories of infant clothes that an authority web-site should certainly talk about. For example, infant infant clothes, toddler infant clothes, pregnancy infant clothes, and possibly even baby accessories.

By organizing pages in your web-site about these sub-themes, also named Silos (or mini-web pages), and keeping pages inside every single Silo tightly themed for every single subcategory, then your web-site looks like it knows what it is talking about. Search engine computer software and search engine tools should certainly do this for you.

Regular Search engine optimization teaches that getting lots of inbound links, in particular links with the most important keyword in the anchor text, is the most valuable factor in receiving high web-site ranking. For example, if a further web-site links to your web-site with the link text baby clothes rather of cell phones, then Google makes use of this inbound link with to enhance your rankings.

Yes, this is nonetheless correct. But not all Search engine optimization computer software is not equal.

Given two web pages with equal numbers of inbound links, the web-site that has properly-structured internal linking, tight theme relevance across pages, tightly focused silos, and synonyms for a keyword in the page content material will outperform a web-site that does not.

And it gets even improved! The evidence is mounting that suitable Silo structure, theme relevance and page linking will basically TRUMP inbound links. Do not think me Check out the zero cost PDF report with documented case studies proving the above at this web-site: http://www.themematic.com/themasterplanprimer.pdf.

Search engine optimization computer software that optimizes your web-site for on-page components is the initially step in receiving best search engine ranking. And if your web-site follows the above Silo Structure and Theme Density principals, then rising ranking with off-page components like 1-way inbound links becomes exponentially a lot easier.