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Affiliate Marketing: Using Affiliate Programs

Most people who are interested in starting an internet business or work from home business choose to start with affiliate programs.

The advantages are many:

1. You do not need your own product or service
2. You don’t need to worry about inventory, inventory management or other administrative duties.
3. You don’t need to concern yourself with payment methods, getting a merchant account or shipping
4. You don’t need to provide customer service, have a registered business or bother with other supportive staff.

Here’s what you do need:

1. Marketing strategies and promotional activities
2. Timely support from the merchant whose product you’re promoting
3. Promotional tools like banners, email sales copy, and other marketing aids.

Affiliate marketing involves introducing clients to merchants, who then pay you when the client buys their product or service. In a professionally set up affiliate program, the Merchant provides advertising banners and web links to their affiliates. They provide their affiliates with a tracking code.Each time your visitor clicks on the link to the merchant’s website and completes a transaction, that transaction is registered online.

As an affiliate you earn an income through:

* Pay per click. [Page view, but no transaction.]
* Pay per lead. [A payment for each registration or for each qualified registration.]
* Pay per sale. [ Payment for each actual sale.]

Implementing Affiliate Marketing.

* Marketing is usually through online advertising.
* These efforts should be strengthened by quality content
* Pre-selling the product or service increases conversion and sales

As in every activity, there are disadvantages to affiliate marketing, if not done correctly.

* Some affiliate marketers have got into trouble because of spamming accusations. Sending unsolicited bulk, or spam indexing [creating multiple websites with the intent of generating artificial traffic from search engines.]
* Creating websites solely for the purpose of housing affiliate links, and without any useful and original content.

Understanding basic Affiliate Terms

*Affiliate Directory
An Affiliate Directory lists a large number of different types of affiliate programs for which you can sign up as an affiliate. It simplifies your search for a good affiliate program to promote.

*Affiliate Network
An affiliate network is a site where merchants can list their affiliate program/s. You can join and promote various merchants’ products and services from one location. [It’s not a good idea to try and promote too many programs simultaneously, as it dilutes your focus.] The advantage of joining through a network is that you get paid by the network, rather than from individual merchants. Click bank is probably the best-known affiliate network.

*Banner Programs / advertisements
These are graphics provided for the merchant which you, as an affiliate, can copy and paste in your blog or website to promote the product.

*Direct Referrals
These are people that you directly introduce to an affiliate program.

*Indirect Referrals
These are referred to an affiliate program by your direct referrals.

*Pay Per Click (also known as PPC)
You get paid by the merchant for each click on a text link or banner that takes your visitor to the merchant’s website.

*Pay Per Lead / Action
You get paid each referred visitor who completes the merchant’s desired action.

*Pay Per Impression or Pay Per View
Every time the merchant’s banner or text link gets viewed you get paid. Payment is normally based on per 1000 impressions/page views. These commissions are earned without your visitors having to purchase from the merchant’s site.

*Pay Per Click Search Engine (PPC Search Engine, PPCSE, Pay Per Bid)
These are search engines that allow you to earn on a pay per click basis. If a visitor clicks on a link from your blog or website, you’ll earn a percentage of the bid amount. A classic example is google adsense, but there are others as well.

*Pay Per Sale
You earn a commission when you refer a visitor to a merchant’s site and they buy a product or service from that merchant.The commission is usually a percentage of the selling price of that product or service.

*Raw Visitors
A Raw visitor is counted every time a page is viewed. This is different from unique visitors, where only the first view by that visitor is counted.

*Text Links
Text links are links that points to a merchant’s product or service.

*Unique Visitors
A Unique visitor is a new visitor, as opposed to a return visitor.

These are affiliate programs that pays you a commission on different referral levels. You are the first tier. Your referral, if she becomes an affiliate by signing up through your link, is the second tier. There are some affiliate programs that pay a commission up to 9 levels deep.


  1. Anonymous
    June 11th, 2012 at 01:48 | #1

    Which tools can I use to promote my affiliate marketing programs?
    I have have noted that earning income using affiliate marketing programs takes time as it is not easy to rank high quickly on search engines. The fast methods seem to be expensive.

  2. herokk
    June 11th, 2012 at 06:50 | #2

    I started started Affiliate Marketing psrt time only 2 months ago.
    LEt’S’s BE REALISTIC!!!!!!

    I do not want to mislead anyone so I declare first that I am an affiiate of Chris Farrel Internet Marketing Service – Voted No1 by IMReportCard.com in USA in 2009.
    I joined on May2 2010 with $4.95 7 day trial and I decided not to cancel and at least to continue subscription another month. I am happy so far.

    My Personal Warning
    He says in the video that after 6 months without any earning he started earning average $250/day and biggest 1 day earning is $4,000,but You Must Not Expect The Same.

    As you see his videos and read his library,he put in "EXTRAORDINARY" amount of hard work,writing articles in Forum etc. Please see the bottom of my comments in this regard.

    He is a real human, operating as active internet marketer UNLIKE MOST OF DUBIOUS INTERNET SHARKS Promising INSTANT OVERNIGHT HUGE INCOME ON THE INTERNET.
    They are criminals,cheats and liars.

    Ads like $100k in 10 days or something are all garbage. Hard works required.

    He clearly states in his web site it does not happen and he did not make money for 6 months. Also he says hard work is required.

    His professional website IS A LIBRARY of ebooks, vidros etc
    Newcomers to online marketing are provided with step by step guide with plain English to create your first website using HIS TEMPLATE with Free unlimited Web Hosting and practically following up with autoresponder email marketing.
    Article, Forum marketing is vital to build a list with give away free ebooks/news letters to build trust with customers/

    Should you join on trial,you can check me my post "Hi! everyone" with my user name "hero" on May 2 in "Are You New? Introduce Yourself Here!" in Discussion Forum.
    And you can confirm that I am not lying.

    You can see details of my recent personal experience and a video clip in the reference sites below/

    Whatever you do,Good Luck!!
    References :

  3. Goku
    June 11th, 2012 at 06:52 | #3

    Affiliate marketing is very difficult to do indeed. I found this training video that taught me a lot of information, it’s like 20 minutes.

    References :

  4. theansweris
    June 11th, 2012 at 06:54 | #4

    Hi There
    I have been involved in the internet affiliate marketing business for several years now. Please believe me when I say there are no quick ways to build lists or attract new affiliates. It takes time and perseverance. It can be very frustrating at times. I have spent hours and hours trying to promote different affiliate programs and attract new affiliates. The biggest disappointments are after working hard to attract new affiliates is to find that only about 5% of them are willing to work at the particular program. The other 95% just sit back and wait for you to do the work for them. If the particular program requires that they have to pay a fee then your recruiting efforts are mostly for naught.
    The people that make big bucks in the affiliate marketing business are those that invest large amounts of money in advertising and pay per click marketing. All these hypes that we see everyday about joining super list building programs, video courses, fantastic affiliate programs and all the other tremendous offers is just to get our money. They expect people like us to invest in these programs and fail. After failing most of us move onto another program that looks unbelievable and fail again. That’s how THEY make their big bucks.
    I am not saying that you cannot make money with affiliate marketing. There are some good programs out there that will work for the right people with the right skills and who are willing to invest the time and money. I will keep trying though. Recently I have gotten interested in the social networking aspect of the internet marketing. Namely Twitter. Twitter is quick, easy and fun place to meet and exchange information and ideas and you can actually make a few bucks.
    I have searched out some great tools and Ebooks that can help attract interested followers! Most of them are free.
    For example Social Oomph, http://www.socialoomphblog.com/ ,Tweet Spinner https://tweetspinner.com , Twitter Karma, http://dossy.org/twitter/karma/ , Hoot Suite http://hootsuite.com/ just mention a few, are all great programs for attracting followers who are interested in your particular niche.
    There are also some great eBooks available to help you, such as My Twitter Tool Box with 350 twitter tools (most of them free)at http://mytwittertoolbox.tk/ or Twitter for Internet Marketers at http://twitterforinternetmarketers.tk plus much more at http://moretwitterinfo.tk/

    I wish you great success in whatever your endeavors might be.
    References :

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